We rolled out our new menu in Q2 2018, and the feedback we've received from both new and existing fans has been extremely positive.Īdditionally, each store has been updated with new menu boards and POS systems designed to highlight guest favorites, streamline the ordering process, and strengthen the transparency of our product offerings.
Since the acquisition, we've overhauled our menu, streamlined store operations, introduced a new POS system, and are preparing to introduce a new mobile app.Įach of our customers has their own definition of health, along with different tastes, wants, and needs, and our updated menu was designed to satisfy a broad range of nutritional demands. Under our new leadership, the team's principal objective is to pursue initiatives designed around innovation, growing average store sales, and expanding the company's franchise base to build on the success of the 23-year-old brand.
In February 2018, Juice It Up! was acquired by SJB Brands, a partnership of California-based private equity firms. Today, with more than 100 locations open or in development, Juice It Up! is one of the nation's leading handcrafted smoothie, raw juice, and superfruit bowl franchise brands. In 1995, Juice It Up! opened its first location in sunny Brea, California, where locals were seeking a lifestyle brand that provided guests with a variety of great-tasting, better-for-you food and drink choices designed with personal wellness in mind.
Juice it up menu update#
Featured in: Franchise Update Magazine: Issue 4, 2018
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